Social desirability bias as an influencing factor of ethical consumer behavior

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Detecting Social Desirability Bias Using Factor Mixture Models.

Based on the conceptualization that social desirable bias (SDB) is a discrete event resulting from an interaction between a scale's items, the testing situation, and the respondent's latent trait on a social desirability factor, we present a method that makes use of factor mixture models to identify which examinees are most likely to provide biased responses, which items elicit the most sociall...

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Fictitious consumer responsibility? Quantifying social desirability bias in corporate social responsibility surveys

Corporate social responsibility (CSR) surveys repeatedly indicate significant consumer interest in products and services of businesses that follow virtuous business practices. Yet the existence of a causal relationship between company responsibility and its financial performance is a contested area, and clear evidence that CSR would create a competitive advantage is missing. As ethical evaluati...

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Social Desirability Bias in Measures of Partisanship

Scholars have long suggested that as a particular view or perspective becomes the social norm, we run the risk of overestimating the prevalence of this perspective due to social desirability bias. In this manuscript we address this possibility of this effect in one of the most fundamental measures in American politics: the measure of partisanship. In particular, we argue that social desirabilit...

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Social desirability Bias in Software Piracy Research

Most behavioural aspects of software piracy research are a subset of ethical research. Measures of ethical behaviour in research may be subject to biases in response to the social desirability of behaviours. Few studies in the area of software piracy have explicitly addressed this issue. Literature on social desirability bias (SDB) reports on three ways to address response bias: approaches to r...

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ژورنال

عنوان ژورنال: Virgil Madgearu Review of Economic Studies and Research

سال: 2021

ISSN: 2069-0606

DOI: 10.24193/rvm.2021.14.74